Terms of Service

These Terms of Service (the "Terms") are a contract between you and Coruve ("Coruve", "we", "us") governing your use of the Coruve analytics service, website, tracking snippet, and APIs (together, the "Service"). By creating an account or using the Service you agree to these Terms, our Privacy Policy, and — if you use Coruve to collect data from your own users — our Data Processing Agreement, which is incorporated into these Terms.

Coruve is a business tool. By using it you confirm you are at least 18 and acting in the course of a business or profession.

Coruve provides privacy-first web and product analytics: a tracking snippet and API for collecting events from your websites and applications, and a dashboard of reports, goals, funnels, exports, and AI-assisted features built on that data. The Service is under active development; we add, change, and occasionally retire features, and will give reasonable notice of changes that materially reduce the Service's core functionality for paying customers.

• Provide accurate registration information and keep it up to date.
• Keep your credentials confidential — you are responsible for activity under your account.
• Team seats are personal: one login per person, within your plan's seat limit.
• Tell us promptly at [email protected] if you suspect unauthorised access.

• Free plan. Coruve offers a free plan with usage limits (events, projects, seats) shown on the pricing page.
• Paid plans. Paid subscriptions are billed in advance on a recurring monthly basis. Payments are handled by Paddle, which acts as the merchant of record for Coruve subscriptions. Prices are shown on the pricing page; we'll give at least 30 days' notice before any price increase takes effect for you.
• Usage limits. When you reach your plan's monthly event limit, we stop ingesting further events until the period resets or you upgrade — we do not bill surprise overage charges.
• Upgrades and downgrades. Upgrades take effect immediately; downgrades and cancellations take effect at the end of the current billing period. Reducing your plan reduces your data-retention window, and event data older than the new window is deleted in line with our retention rules.
• Refunds. Except where required by law, fees are non-refundable and no credit is given for partial billing periods.
• Taxes. Prices exclude VAT and similar taxes, which are added where applicable.

Your data stays yours. You retain all rights to the data you collect through the Service. You grant us only the licence needed to host, process, and display it back to you — and, in aggregated or anonymised form that identifies neither you nor your users, to operate and improve the Service.

As the controller of your visitors' data, you agree that you will:

• Have a lawful basis for the analytics you run, and provide your users with fair, accurate privacy information about your use of Coruve.
• Not use the Service to collect special category data, or deliberately send personal data in event names or properties (Coruve is designed so you don't need to).
• Not attempt to re-identify individuals from pseudonymised analytics data.
• Comply with the laws that apply to you, including UK GDPR and PECR where applicable.

You can export your data at any time using the CSV export on every report. On termination, event data is deleted in line with the retention rules in the Privacy Policy and DPA.

You must not:

• Use the Service for unlawful surveillance or to track individuals without a lawful basis.
• Interfere with, overload, or disrupt the Service, or bypass its usage limits or security measures.
• Reverse engineer the Service except as permitted by law.
• Resell or white-label the Service without our written agreement.
• Use the Service to build a directly competing product by systematically extracting its outputs.

The Service — its software, design, and content, excluding your data — is owned by Coruve and its licensors. If you send us feedback or suggestions, you grant us a perpetual, royalty-free licence to use them without obligation to you.

We work hard to keep Coruve fast and available, but the Service is provided "as is" and we do not guarantee it will be uninterrupted or error-free. Analytics figures are statistical estimates by nature — for example, visitors who block scripts or enable Do Not Track are (by design) not counted. Nothing in this section limits the liability we cannot exclude under section 9.

What we don't exclude: nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot be excluded under the law of England and Wales.

Otherwise: neither party is liable for indirect or consequential loss, loss of profits, revenue, goodwill, or data (other than our obligations for your data under the DPA). Each party's total aggregate liability under these Terms in any 12-month period is limited to the greater of (a) the fees you paid us in the 12 months before the event giving rise to the claim, and (b) £100.

• You can cancel at any time from the billing page; your plan runs to the end of the paid period.
• We may suspend or terminate accounts that materially breach these Terms, fail to pay, or create security or legal risk for the Service or other customers — with notice where reasonably practicable.
• After account closure, your data is deleted in line with the retention rules; export it before closing if you want to keep it.

We may update these Terms as the Service evolves. For material changes we will give paying customers at least 30 days' notice by email before they take effect. Continued use of the Service after changes take effect constitutes acceptance.

These Terms, and any dispute arising out of them, are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction — except that nothing prevents either party seeking injunctive relief elsewhere to protect confidential information or intellectual property.

Questions about these Terms: [email protected].